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Video: MINI Announces “Win Small” Campaign :

Video: MINI Announces “Win Small” Campaign :

[Official Release] To celebrate Team USA at the 2012 Olympic and Paralympic Games, MINI USA is launching its new marketing campaign, “Win Small.” People remember the surprise heroes… The unexpected underdogs who are born out of the Games. It’s about their journey to the top. MINI shares a similar story. MINI USA is an official sponsor of the US Olympic and Paralympic teams, and to help engage fans across the country, MINI USA’s campaign will include … Read entire article »

Filed under: New MINI articles

Sordo 6th in WRC New Zealand :

Sordo 6th in WRC New Zealand :

 Although the heavens opened overnight to soften the New Zealand’s special stages – as they had on the opening day – this time MINI driver Dani Sordo held the upper hand when it came to tyres. Unlike his opponents, the Spaniard had ‘soft’ rubber at his disposal, which he used to good effect. With strong performances over the final seven special stages of the Rally New Zealand, he attracted attention, adding to MINI’s world championship points … Read entire article »

Filed under: New MINI articles